Digital Marketing Blogs
- Moz Blog
- Content Marketing Institute
- Kissmetrics
- SocialFresh
- The ROI Factor Blog
While the world of print marketing is still very much in business, digital marketing has overcome the world of marketing in a big way – making the mastery of digital marketing of the utmost importance to anyone working in the industry.
From books and videos to online classes and blogs, a tremendous wealth of resources exists to stay updated on best practices and trends within the digital marketing industry – and help your marketing endeavors to be effective and relevant within your field of specialization. Here are five great digital marketing blogs.
1. Moz Blog
With their main focus on search engine optimization (SEO), the Moz Blog features blogs from some of the finest experts in the digital marketing industry and relays highly relevant and applicable advice and information in easily-digested and bite-size blogs. If your digital marketing strategy includes a blog – and it should – the Moz Blog will help you get your SEO up to speed quickly and effectively.
2. Content Marketing Institute
This most fantastic of digital marketing blogs has it all – up-to-date blog posts on how to make your content and social media marketing more effective, how to hire marketing and content professionals more quickly and easily, and loads more. The CMI blog updates every one to four days, so it’s a great resource if you’re hungry for marketing knowledge to check in on a few times a week. In addition, CMI’s blog is host to startup guides for the absolute beginner to marketing – must-reads before diving into the blog’s many, many articles on the topic.
3. Kissmetrics
Even if you’re just getting into marketing, chances are you’ve heard or read of Kissmetrics – even in passing. One of the most popular marketing blogs on the web, Kissmetrics helps company and business owners translate their marketing into realized income and sales streams, advises on best marketing practices, explains how to increase engagement, demonstrates how to analyze social media platform metrics, and more. Kissmetrics is a must-read for anyone working in marketing – or working on building their digital marketing skills – and with comprehensive language and not-too-long posts, it’s exceptionally easy to read, too.
4. SocialFresh
Dedicated to the social media aspect of digital marketing, SocialFresh has posts on everything you’ve ever wanted to know about social media, from hashtagging Instagram photos to writing compelling Facebook posts. Social media makes up a huge portion of digital marketing, making SocialFresh an absolute must-read for those working on getting their social media marketing up to scratch. With advice and best practice advisement on every major social media platform in existence, SocialFresh is a blog you’ll definitely want to bookmark – and refer back to regularly as you grow your social media following.
5. The ROI Factor Blog
Written by staff and guests at Blue Fountain Media, the ROI Factor Blog covers a wide array of topics from digital marketing practices to exploring the human connection between marketing platforms and practices and emotional or cognitive response to them. A somewhat more advanced blog in marketing, the ROI Factor Blog is an ideal resource for marketing professionals to continue to advance their understanding of digital marketing and increase the efficacy of their own professional practices – or for business owners who have their digital marketing practices well in hand and are looking for an extra edge.
Whether you’re a seasoned professional or just starting out, each of these blogs represents a great resource for advancing your digital marketing skills – now and in the future.
